# How to Get a Verified Instagram Account: Requirements and Process

URL: https://socialboostexpert.com/blog/how-to-get-a-verified-instagram-account
Updated: 2026-11-01

> Requirements for the Instagram verified badge, the application process in the app, what to do after a rejection, and how the Meta Verified subscription differs. Based on the Instagram Help Center.

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## How to Get a Verified Instagram Account: Requirements, Application and Meta Verified
You can get a verified badge on Instagram in two ways: by applying for verification as a well-known person or brand, or through the paid Meta Verified subscription. We explain the requirements, the process and the most common mistakes.
The Social Boost editorial team · Published November 1, 2026 · Last reviewed November 1, 2026 · 7 min read
### In short
- You can get a verified badge on Instagram either by applying for verification as a well-known person or brand, or through the paid Meta Verified subscription.
- A verification request must meet four requirements: authenticity, uniqueness, profile completeness, and notability documented in several news sources.
- Instagram does not accept paid or sponsored articles as proof of notability.
- The result of your request will appear in the Activity section within 30 days. After a rejection, you can apply again after 30 days.
- The verification requirements do not specify any number of followers, and purchased interactions do not lead to verification.
You can get a verified Instagram account in two ways: by applying for a verified badge in the mobile app, which is approved only for a well-known person, brand or organisation, or through the paid Meta Verified subscription, which mainly verifies your identity. According to Instagram's terms, the number of followers or purchased interactions are not decisive.
### What does a verified badge on Instagram mean?
A verified badge is a blue mark next to the account name, confirming that the account belongs to the person or brand it represents. Instagram in the Help Center article on verified badges
emphasises that the badge is not a symbol of importance, authority or expertise.
According to the same Help Center article, there are two types of verification (as of November 2026):
- Verified badge based on application – the account is verified based on its activity across Meta products and on the information and documents you provide.
- Meta Verified – a paid subscription which, in addition to the badge, includes enhanced support, impersonation protection and other features.
Verification cannot be transferred to another account and is not transferred automatically between Facebook and Instagram. If you are mainly interested in the blue badge itself and what it means for profile visitors, we describe it in more detail in our article Blue Tick on Instagram
.
### What conditions must an account meet to be verified?
Instagram assesses four criteria: the account must be authentic, unique, complete and notable. Overview according to the requirements for a verified badge request
(as of November 2026):
Requirement What it means according to Instagram What to check
Authenticity The account represents an existing person, a registered company or an entity. The name on the profile matches an identity document or company documents.
Uniqueness The account is the sole presence of the person or company; only one account per person or company can be verified. Do not request verification for a fan, backup or language account.
Completeness The account is public, has a bio, a profile picture and is active at the time of the request. The profile is not private and has a completed description as well as regular posts.
Notability The account represents a well-known, frequently searched person, brand or entity that has been covered by several news sources. Have links to independent articles ready; paid or sponsored content does not count.
Requests most often fail on the notability requirement. Instagram explicitly states that it does not accept paid or sponsored media articles as a source for assessment. A paid PR article will therefore not help with verification.
### How do you request verification on Instagram step by step?
The request is submitted in the mobile app from the account you wish to verify; this feature is not available on a computer. Steps according to Instagram Help Centre for the app
(as of November 2026):
- Log in to the account for which you are requesting the badge.
- Tap your profile picture at the bottom right to open your profile.
- At the top right, tap the menu icon (three lines).
- In the insights and tools section, select Professional dashboard and then Settings.
- Tap Request verification .
- Enter your full name and upload an official identity document with a photograph or, for a company, official company documents.
- Submit your request and do not submit another request until you receive a decision.
Older guides referred to a path via Settings and Account. The app has since changed, so if you cannot see the option, please check its current location in the Help Centre. The Help Centre itself notes that submitting a request does not guarantee verification.
### What happens after you submit a request, and what if it is rejected?
The decision will arrive as a notification in the Activity section no later than 30 days after submission, and after a rejection you can apply again after 30 days. This follows from the page what happens after submitting a request
(status as of November 2026).
What to watch out for:
- Multiple requests at once – submitting another request before a decision is made will cancel the original request.
- False information – if you provide false or misleading information during verification, Instagram will remove the badge and may deactivate the account.
- Selling or transferring a badge – advertising, transferring or selling a badge is grounds for its removal or for deactivation of the account.
- Verification through a third party – attempting to verify an account through a third party is also grounds for removal of the badge.
- Frequent switching of privacy settings – switching an account between public and private too frequently may result in loss of the badge.
After a rejection, use the 30 days to complete your profile and gather independent articles that have been published about you or your brand. Submitting the same request without changes serves no purpose.
### How does Meta Verified differ from a standard verification request?
Meta Verified is a paid subscription that verifies primarily the identity and activity of an account, not notability. It is therefore a route for creators and businesses that do not meet the notability requirement but want a badge, protection against impersonation and better support.
Request for a verified badge Meta Verified
Who it is for Well-known individuals, celebrities, brands and entities Creators and businesses with a personal or professional profile
Key requirement Notability documented in multiple news sources Identity verification, including an official photo ID document
Payment The Help Center does not mention any fee Subscription, price and plans depending on region and app
What else it includes Badge only Protection against impersonation, support via chat and email, additional features depending on the plan
According to Meta Verified Help Centre
Plans, benefits and availability vary by region, app and account, and up to two profiles can be verified for the same Meta account (as of November 2026). Before verification, enhanced protection must also be enabled on the profile. Please check the current offer for the Czech Republic directly in the app.
### How can I increase the chances that my application succeeds?
The chances are mainly increased by a complete public profile and verifiable notability outside Instagram. A practical checklist before submitting:
- Your profile is public, has a profile picture, a clear bio and regular posts.
- The name on your profile matches your identity document or the company name in the commercial register.
- You have links ready to independent news articles, interviews or reviews, rather than paid advertising.
- Two-factor authentication is enabled on your account, which Instagram recommends for greater security.
- Neither your bio nor your profile name promotes anything that violates the Community Guidelines.
Be cautious of messages offering a blue tick in exchange for payment or login details. Instagram warns that it may contact you about verification, but the authenticity of such contact must be verified. Never share your password or two-factor codes with anyone; if this has already happened, follow the article Hacked Instagram account: how to recover it
.
### Can a higher number of followers help with verification?
Not directly. Instagram's verification requirements do not specify any number of followers, and notability is determined by independent news sources, not by the figures on a profile. A large and active audience is rather a side effect of people knowing you and looking for you.
Purchased followers or likes will not help with verification. Meta's policies on spam
prohibit the sale, purchase and exchange of engagement, such as likes, shares, views and followers. Restrictions on reach or on your account therefore cannot be ruled out, and the same is expressly stated in terms and conditions
Art. 3.3. Moreover, purchased engagement does not replace content, does not guarantee audience interest or sales, and may worsen the ratio of reactions to followers.
If you want to build an audience over the long term and in line with the rules, start with content and consistency, as described in article how to get followers on Instagram in 2026
.
### When paid promotion makes sense and when it does not?
A follower package may make sense as an initial social proof, i.e. a signal to visitors that the profile is already attracting interest, for a new profile with good content, or as support for a specific campaign alongside your own work. It does not make sense if your goal is the blue badge: it does not lead to verification, does not meet the notability requirement, and if the rules are breached, it may endanger the badge or the account.
It is also unsuitable for an account with weak content, an account that already has a warning or restrictions, and where you expect sales or audience reactions. If you decide to promote, you can find the terms on the page followers on Instagram
and current prices in price list
.
### Frequently asked questions
#### How many followers do I need to get verified on Instagram?
None. The Instagram Help Center does not list a minimum number of followers among its requirements (as of November 2026). What counts is authenticity, uniqueness, a complete public profile and notability documented in several news sources, where paid or sponsored articles do not count. If notability does not apply to you, the paid Meta Verified subscription remains, which mainly verifies identity.
#### Can I apply for Instagram verification from a computer?
According to the Instagram Help Center, a request for a verified badge cannot be submitted from a computer. The feature is available in the mobile app for iPhone and Android (as of November 2026). Log in to the account you want to verify, and you will find the request through the professional dashboard in the settings. The location of items may change with app updates, so please check the procedure in the current Help Center.
#### Someone messaged me saying they can get me a blue tick for a fee. Is this true?
Be very careful. Instagram states that the badge may be removed or the account deactivated if you attempt to verify an account through a third party, or if you sell or transfer the badge. The only official paid route is the Meta Verified subscription purchased directly in the app. Never share your password or two-factor authentication codes, and report fraud attempts through the Instagram Help Center or to the Czech Police.
#### Will I lose my blue badge if I change my username?
For verified accounts of publicly known persons, celebrities and brands, Instagram states that a username change may not be possible after verification. For the Meta Verified subscription, Meta warns that changing your username or date of birth may require new verification. Verification also cannot be transferred to another account. Before changing your name, please check the requirements in the Help Center.
#### Does verification on Facebook automatically apply to Instagram too?
Not automatically. The Instagram Help Center expressly states that the verified badge does not transfer between Facebook and Instagram on its own. You must therefore apply for verification on each network separately, or, within a Meta Verified subscription, verify profiles linked to the same Meta Account according to the terms of the chosen plan (as of November 2026).
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### Sources
- Requirements to apply for a verified badge on Instagram – Instagram Help Center
(checked November 1, 2026)
- Request a verified badge on Instagram – Instagram Help Center
(checked November 1, 2026)
- What happens when you apply for a verified badge on Instagram – Instagram Help Center
(checked November 1, 2026)
- Verified badges on Instagram – Instagram Help Center
(checked November 1, 2026)
- Meta Verified on Instagram – Instagram Help Center
(checked November 1, 2026)
- Spam – Meta Transparency Center (Community Standards)
(checked November 1, 2026)
Prepared by our editorial team with AI assistance and checked against the sources above. Platform rules change: always check the current wording at the source. This article was translated with AI assistance. The sources are in their original language.
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